To consolidate its presence in the American market. This is the objective driving Benetti’s participation in this year’s edition of the Palm Beach International Boat Show. The company’s presence at the event represents a key part of a structured strategy to strengthen the brand’s position in the region, currently overseen by Benjamin Croucher for the North America region and Giorgio Sarti for the LATAM market, and aims to consolidate long-term commercial relationships throughout, shaping the brand’s leadership across the international high-end yachting sector.
PBIBS 2026 marks the American market debut of B.Neos, the new 40-metre hybrid. B.Neos features exteriors designed by McKeon Yacht Design, while the interior architecture, which prioritises warm, functional spaces to encourage a more informal approach to yachting, is by Francesca Muzio (FM Architettura).
Also making her world debut at PBIBS is Liv Love, an Oasis 40M. At the heart of the project is the uniquely designed Oasis Deck, designed by RWD: an open platform overlooking the sea. The use of fine materials such as rosewood, onyx and marbles with unique veining, as well as the travertine used in the main cabins, characterise the interiors designed by Bonetti/Kozerski Architecture and decorated by a designer selected by the owner themselves.
The third Benetti at the Mine Games exhibition (pictured) is the B.Now 50M, featuring exterior lines by RWD and custom interiors developed by the Benetti Style Department, an expression of the shipyard’s excellence in crafting bespoke yachts. Among the model’s most stand-out features, the arrangement of the tender and water toys at the bow has made it possible to create a 30-square-metre space on the lower deck that combines the beach area with a spacious wellness area, forming a unique terrace experience at water level.
benettiyachts.com
