SLAM

SLAM, the iconic Italian brand renowned for its technical sailing sportswear, was founded in 1979 in Genoa. Enrico Chieffi, a sailing world champion is the company's CEO, having set its course with the creation of a new Italian-designed collection of technical garments. SLAM has intercepted the game-changing shift that has taken the sport of sailing by foiling technology, taking on a pioneering role thanks to its innovative choices in terms of technical decisions, design and thanks to training programmes aimed at champions, with whom SLAM has partnered to encourage research and innovation in technical clothing, set to be tested in all sea and wind conditions. Thus, came SLAM's partnership with Emirates Team New Zealand winner of the 37th America's Cup, the Italian Sailing Federation, with Ruggero Tita and Caterina Banti – 2 times Gold Olympic Champion. And with the Ocean French sailors Sebastien Simon, Louis Duc, Arnaud Boissières, and Antoine Cornic who raced the Vendée Globe.